Transforming Detroit's
Renaissance Center
The world's first 100% green AI data center and STEAM education campus — built for the future of innovation
Help Build The First 100% Green AI Data Center
In The World
We’re assembling a first-string roster of vendors, operators, universities, and sponsors to transform two GM Renaissance Center towers into a STEAM/CTE education campus and a Tech/AI & content hub. If you build, power, furnish, teach, fund, or operate—this is your invite.
Two Renaissance Center Towers
Transforming iconic Detroit landmarks into cutting-edge facilities
Hybrid Quantum³ & AI Infrastructure
State-of-the-art computing infrastructure for next-generation applications
STEAM/CTE Education Campus
Comprehensive educational programs preparing the workforce of tomorrow
100% Green Energy
Fully sustainable operations with zero carbon footprint
Early access to scopes, bid packages, and phasing timelines
Detroit-first & MWBE/SBE goals with transparent procurement
Branding & naming opportunities in signature labs and venues
Workforce pipeline alignment (internships, apprenticeships, co-ops)
Media & partner amplification to showcase your impact
General Contractors, MEP, Low-Voltage/AV-IT, Data Center & Edge, Furniture/Fixtures, Security & Life Safety, Networks & Wireless, Esports/XR Labs, Content/Studios, Janitorial & Facilities, Universities & Training Orgs, Corporate Tenants & Operators, Sponsors
Two quick ways to plug in
Join the Supplier & Partners Registry — get notified as scopes drop and packages open.
Request a Partner Briefing — a 15-minute call to map opportunities to your capabilities.
Executive Leadership
Proven track record of transforming multi-million dollar enterprises across automotive, telecom, and real estate sectors
Tier-1 Expertise
Our leadership team combines decades of experience in Fortune 500 partnerships, multi-million dollar project execution, and strategic capital deployment across high-growth sectors.
125+
Years Combined Experience
$100M+
Capital Deployed
Bruce Long
Project Manager
Strategic project oversight and execution leadership for the Renaissance Center transformation initiative.
Key Achievements:
Bruce Long brings over three decades of experience in mission-critical operations, global technology infrastructure, and large-scale redevelopment. As Project Manager for Atwater Renaissance, he oversees the transformation of Detroit’s Renaissance Center into a $1B+ AI & Quantum Data Center and Innovation Hub.
Bruce is a proven technology and media executive who has founded, scaled, and sold multiple companies, co-authored 66 U.S. patents, and directed operations for events with hundreds of millions of live viewers—including the NFL Super Bowl and U.S. Presidential Elections. His leadership spans cloud computing, immersive media, venture capital, and strategic corporate development.
At Atwater Renaissance, Bruce is responsible for guiding project execution, ensuring operational excellence, and aligning innovation with Detroit’s economic and cultural revitalization. His unique blend of technical expertise, entrepreneurial success, and civic vision makes him a key driver of this historic redevelopment.
Core Competencies:
Project Management
Strategic Planning
Operations
Carl Grenadier
Capital/Tax Matters Partner
Capital structure optimization and tax strategy for large-scale real estate and technology developments.
Key Achievements:
As Lead Investor and Tax Matters Partner, Carl Grenadier provides strategic oversight of investment initiatives and ensures compliance with complex tax structures. He leads investor relations, collaborates with partners on financial structuring, and leverages nearly five decades of expertise to safeguard and grow capital across large-scale real estate and business transactions.
Carl Grenadier brings nearly 50 years of investment leadership to Atwater Renaissance. Over the course of his career, he has collaborated on more than 200 transactions valued at over $2 billion. Known for his financial acumen and commitment to long-term wealth building, Carl represents a family legacy with an estimated net worth of $100 million. As Lead Investor and Tax Matters Partner, he continues to play a pivotal role in guiding investment strategy, ensuring fiscal integrity, and driving growth.
Core Competencies:
Capital Markets
Tax Strategy
Financial Structuring
Gary O. Shelton
Director, Business Development
Operator-investor with Tier-1 automotive, telecom, and real estate wins; builder of capital and partner coalitions.
Key Achievements:
Gary O. Shelton is a powerhouse entrepreneur, investor, and coach who has scaled companies across telecom, automotive, and real estate—driving growth and capital into ventures that transform industries and communities.
He built a $70M telecom platform, doubled an automotive engineering firm with Tier-1 contracts at GM, Ford, and Chrysler, and developed 350 multifamily units while completing 450+ real estate projects in Detroit. His record proves one thing: Gary builds systems that win.
Now as CEO of The Coaching King—and as the business force behind Atwater Renaissance—Gary is aligning investors, corporations, and community leaders to power the $1B+ transformation of Detroit’s Renaissance Center into an AI and Quantum Innovation Hub. His vision: turn Detroit’s most iconic landmark into the engine of a new economic era.
Core Competencies:
Business Development
Strategic Partnerships
Capital Formation
Real Estate Investment
Ready to Build the Future
Two quick ways to plug in: Join our registry for project updates or schedule a 15-minute partner briefing to map opportunities.
Join the Movement
Transform Detroit's Renaissance Center with us
We respect your time: no spam, clear next steps, and quarterly updates only. Connect with us to explore partnership opportunities in this groundbreaking project.
Phone
(833) 987-5445
Address
11000 W McNichols, Suite 115, Detroit, MI 48221
Supplier & Partners Registry
Get notified as scopes drop and packages open. Stay ahead of procurement opportunities.
Partner Briefing
A 15-minute call to map opportunities to your capabilities and discuss strategic partnerships.
Bring a Program or Lab
Universities, corporate partners, and nonprofits can co-design labs, credentials and work-study.
Quarterly updates • Transparent process • Clear next steps